For the third consecutive year, Salomon TV has debuted an environmental-themed short film that asks difficult questions about climate change and man’s impact on the environment.The Curve of Time, a documentary by award-winning filmmaker and photographer Jordan Manley, takes a look inside the minds of Salomon freeski athletes Greg Hill and Chris Rubens. In recent years, the two Revelstoke, Canada-based friends have re-evaluated their own impacts on the environment, and taken steps to mitigate those effects.
In the award-winning The Curve of Time, Hill and Rubens have a conversation with their future selves, contemplating a sobering environmental forecast and the impact their thirst for adventure has on the very environment that sustains and fulfills them. With an eye on the clock, they launch themselves into an experiment: can they each remain committed skiers while significantly reducing their carbon footprints?
“To me the important message is that we must all change, and that there are small ways in all of our lives that we can be better,” says Hill. “We need to look at ourselves and realize that we are part of the problem and look at ways to be part of the solution. It resonates with people and ideally encourages them to take some of these same steps and decrease their carbon footprints.”
Due to climate change, it’s likely that ski seasons will be markedly shorter by 2050, with lower elevations receiving significantly less snowfall. For Hill and Rubens, it was time to take their own steps to help change the tide. In the last year, the two have executed a number of Electric Adventures using Hill’s new electric car. In early 2018, they took another electric-powered road trip from Revelstoke to Denver, Colorado, stopping in ski towns along the way to show The Curve of Time to enthusiastic audiences.
“The feedback from the film has been amazing,” Rubens says. “It is cool to see people outside the ski world get involved in our story. The end goal is to inspire people to make changes to their lives. Climate change can be a daunting topic, but we have to start somewhere. People that watch the movie will see that you don’t have to put your life on hold to make a lot of these changes. Just think a little outside the box and have fun with it. I think this may be the largest problem of my lifetime, and I want to be a part of the solution, not the problem.”
The 23-minute Curve of Time has already been named Best Environmental Film at the 2017 Kendal Mountain Film Festival and Best Environmental Film at the 2018 Vancouver International Mountain Film Festival. It can be viewed on Salomon TV.
To learn more about Salomon’s sustainability-focused Play-Minded Program, visit this page: https://www.salomon.com/int/sustainability.
