What motivates us is enabling people to play, enjoy and challenge themselves in the outdoors.
Too often, life gets in the way, and we struggle to find moments for play. At Salomon, our modest contribution to this challenge is inspiring people to make Time to Play.
But while we are play-minded, we recognize the need to play responsibly.
This feeling of accountability drives our commitment to:
The Players, who nurture and energize our communities.
The Playmakers, who design and develop the tools that help make our playtime possible.
The Playground that is home to our experiences and that must be maintained and protected.
The Toys, the products we use to find these moments of joy and expression, and that we strive to create in line with our values.
All of this reinforces why we are implementing a sustainability program with a focus on grassroots efforts to support the people and places of our outdoor sports community.
Salomon’s approach to sustainability is to keep minding while we keep playing. Together.